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Biometric devices Archives

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Is It Second Nature to Cheat?

By Rick Lee / August 29th, 2012 / (0) comments

There is a cheat looming in many of us. We exhibit the behavior on the golf course, with our expense reports, in retelling stories, in fudging our IRS returns, or anytime when rewards might be more generous if our performance is enhanced. Furthermore, many of us rationalize our cheating (I only cut in line after I saw several others do it).

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Oco Business Analytics Posts

Employee Health Programs Must Get Personal

By Rick Lee / July 18th, 2012 / (0) comments

Healthrageous CEO Rick Lee explains several key principles to implementing successful employee health programs. Incentives and goals must emanate from the individual employee to bring about sustained behavior change.

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Oco Business Analytics Posts

Weighing in on the Stigma of Addressing Obesity

By Rick Lee / March 21st, 2012 / (3) comments

What is happening to this country?  The Disney Corporation, in conjunction with a progressive insurer, Blue Cross Blue Shield of Florida, decided to dedicate some of its precious real estate at Epcot in order to teach kids the downside of obesity. It was shut down before its official March 5 opening because some parents called it “horrifying, stigmatizing and insensitive.”

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Oco Business Analytics Posts

Design Principles for Effective Health Incentives

By Betsy Barbeau / February 3rd, 2011 / (0) comments

Financial incentives are widely used as a means of motivating individuals to take action to improve their health. Incentive payouts typically take the form of cash or cash equivalents, such as gift cards, reductions in premiums or co-pays. There is increasing evidence that, when applied correctly, incentives can be somewhat effective in driving desired health behaviors. The real problem is that when not designed or applied correctly incentives can be a waste of money and deliver a false sense of accomplishment.

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